geo · 5 min read · Aug 2, 2026 Weekly GEO reports are decision support, not scoreboard vanity. Here is how to read each section and what to say to leadership.
By Aditya Kumar Read blog ↗
local seo · 4 min read · Jul 31, 2026 Local AI visibility adds geography, inventory, and reputation context. Sample carefully and avoid treating one city prompt as market truth.
By Aditya Kumar Read blog ↗
geo · 4 min read · Jul 28, 2026 Generative systems cannot cite what they cannot fetch. Crawler access is table stakes—but allowing a bot is not the same as earning mentions.
By Aditya Kumar Read blog ↗
geo · 5 min read · Jul 26, 2026 When models confuse your product with a homonym, mentions disappear or attach to the wrong entity. Disambiguation is foundational GEO hygiene.
By Aditya Kumar Read blog ↗
aeo · 4 min read · Jul 24, 2026 A brand name in prose is not the same as your URL in the source list. Conflating the two distorts strategy—here is how to read both.
By Aditya Kumar Read blog ↗
research · 5 min read · Jul 19, 2026 One ChatGPT answer is a data point, not a KPI. Variability is structural—your measurement design should account for it.
By Aditya Kumar Read blog ↗